Directors

Chief Executive Officer & Co-Founder - Dr Itayi Mutsonziwa

Dr Itayi Mutsonziwa is a seasoned and innovative research leader with over 21 years of experience in market and social research. As co-founder and CEO of Sigma Kairos, she brings exceptional expertise in data analytics, project management, and both qualitative and quantitative research - having successfully delivered large-scale research projects across South Africa and the broader African continent.

Dr Itayi has a proven track record of helping organisations make confident, data-driven decisions across a diverse range of industries - including financial services, government, telecommunications, FMCGs, automotive, aviation, media, fuel and petroleum, logistics, and NGOs/NPOs. Her expertise spans market research, time series analysis, brand and strategy performance, and client advisory.

Prior to founding Sigma Kairos, she served as Research Director at a Johannesburg-based market research firm. She has also tutored Statistics at the University of the Witwatersrand and lectured on part-time basis at the University of Pretoria's Gordon Institute of Business Science (GIBS).

Academic Qualifications

Dr Itayi Mutsonziwa has distinguished academic qualifications, including a Doctor of Business Administration (PhD), Master of Science (MSc) in Mathematical Statistics, and Bachelor of Science Honours (BSc Hons) in Statistics.

Non-Executive Director & Co-Founder - Dr Kingstone Mutsonziwa

Dr Kingstone Mutsonziwa is a seasoned research and analytics leader with over 23 years of experience in market and socio-economic research. As co-founder and Non-Executive Director of Sigma Kairos, he currently serves as Executive of Data and Analytics at FinMark Trust - bringing deep expertise in research strategy, data analytics, project management, and both quantitative and qualitative research methodologies.

Dr Kingstone has extensive experience leading large-scale, nationally representative surveys across developing economies in Africa, Asia, and the Caribbean - focusing on consumer and business perceptions of financial services. He is a strategic thinker, mentor, and trainer, with a strong track record of engaging senior stakeholders including policymakers, regulators, financial service providers, development partners, and academic institutions. Prior to joining FinMark Trust, he served as Research and Development Director at a Johannesburg market research firm, and previously lectured Statistics at universities.

Academic Qualifications

Dr Kingstone Mutsonziwa holds a range of distinguished academic qualifications, including a Doctor of Business Leadership (DBL), Master of Business Administration (MBA), Master of Science (MSc) in Statistics, and Bachelor of Science Honours (BSc Hons) in Statistics.